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October 13, 2010

The Good, The Bad, The WTF

Quick! Describe the first thing that comes to mind when I say Junior Barranquilla. If you said anything other than “dunno”, I salute you. For the American sports fan, this club should be best known as where Carlos Valderrama (he with the hair) was playing club ball during his Colombian NT heyday. Then he came to MLS and walked around in midfield for a couple of years.

OK, you are excused if you didn’t know about one of Junior Barranquilla’s (that’s a club, by the way) greatest ever players. In fact, they weren’t even called Junior Barranquilla 16 years ago. Nope they were Atletico Junior. The name change is recent, within the last two years I think, but pinning down the when and why is difficult.

What’s not difficult is pinning down a couple of overblown legends of the team on their wikipedia page. The first paragraph ends with a listing of past legends, including Heleno de Freitas, Garrincha(!), Juan Ramón Verón, and Julio Cesar Uribe. Here’s the reality:
Heleno de Freitas–died 50 years ago, may have had 6 months in town.
Garrincha–Brazilian legend. Suited up for one game.
Juan Ramón Verón–Estudiantes legend. Played in town for one season. Did win double with club. Fathered Juan Sebastian Veron.
Julios Cesar Uribe–Former Peru NT coach, Spent one season at the club.
How’s that for a legends section? At least Valderrama stuck around for two seasons (and won two league championships).

But, despite appearances, I’m not here to bag on a club and their lack of legendary names. Nope, I’m here to elicit some chuckles with their latest shirt. Specifically, their shirt sponsor. Here, look:

I don’t know why, exactly, but this just tickles me. Now, I can’t find a website for Pastas La Muñeca, but I did find their Twitter and Facebook accounts. Let me know if you have a better chance at being their Facebook friend than UF did.

Anyway, it’s, apparently, a pasta company. One that, if my Spanish holds, gives you “The Energy You Need”. So what’s up with the girl? It’s like a take off of some (hopeful non-sexualized) Manga character. I expect her to be friends with a mewing cat, not selling me freeze-dried pasta. Anyway, this is what the shirt looks like on an actual player mimicking her thumbs-up gesture.

The sad thing is, that with (almost) any other sponsor, this shirt works just fine. I mean, it has some stupid, Puma-screws-up-everything stuff going on, but so what? That sponsor logo makes all of that irrelevant by just too girly and childish. And what would Carlos Valderrama (or Garrincha) say about that?



About the Author

Jacob





25 Comments


  1. BG

    Add in the fact that Valderrama’s nickname is “El Pibe” (the kid), and it all starts to make sense. Or not. Maybe they’re taking a page from the Bimbo bread bear?


  2. Anonsters

    Real men aren’t afraid to wear shirts with cartoon prepubescent females giving you a thumbs-up.


  3. Anonsters

    ^ Also, that Bimbo bread bear thing is the best thing I’ve seen all day.


  4. Goosie

    I’m not gonna lie, it took me multiple times of reading this article to realize that you guys WEREN’T talking about Wilmer Valderrama – the guy from that 70s show.
    .
    /yes I’m a bad person. C’est La Vie?


  5. Ivy

    Muñeca in spanish translates variously as doll, mannequin, or slang for “baby doll” or the like if talking to your girl. Hence, the little girl.


  6. Thank you, Ivy. Also–creepy. Babygirl Pasta


  7. Anonsters

    “baby doll” or the like if talking to your girl. Hence, the little girl.

    Franck Ribery finally feels understood.


  8. Anonsters

    Liverpool FC sale: live coverage!Next up: a Grauniad MBM of lawyers doing due diligence!!


  9. Way to blow the linkage there, LawDog.


  10. whizalen

    whenever I visit my local bodega, I laugh at the condition of jerseys and sponsor logos. the Bimbo bear is pretty cute though


  11. Anonsters

    @Jacob: Hey, I learned from the master of blown linkage. AHEM.


  12. Tno

    So you’re saying that this is a pretty nice shirt, and it sticks to the club’s identity and rich tradition? And the only thing messing it all up is a sponsor that is making them look childish and lame. I have nothing to compare that to..


  13. whizalen

    Tno for the win!


  14. Thanks, Tno. You reminded me I have to update our blocked IPs list.


  15. Yep, because the best way to get money from ads is to ban the guys who refresh pages for comments. Seriously, I hope it was obvious, but I was kidding.


  16. Anonsters

    @Jacob: I doubt he thought you were serious about something as sophisticated as blocking IP addresses. This is the blog that can’t even figure out line breaks in comments, after all. ;)


  17. PR is gonna straight murder you for that.


  18. James T

    I’m not sure what’s more dramatic: the LFC nightmare, or our comment threads!


  19. Tno

    @Jacob
    I don’t know enough about the webz to know if you could do that. But then I though if you haven’t blocked Roberto Mancini yet I’m cool. (even though he is much more entertaining than me)


  20. Orr

    You must be a muñeca if you’re still standing still


  21. phil

    @Orr: love the liner lyrics for that song: “Learn Spanish”


  22. Ivy

    Levanta, levanta, tienes que gritar
    Levanta, levanta, tienes que bailar



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